Colorful, illustrative icon design made to visualize big initiatives.

African People and Wildlife (APW) is a non-profit dedicated to promoting conservation and opportunities in rural African communities.

I had the opportunity to utilize and extend APW branding to create a cohesive set of vector illustrations that would represent a new set of complex and commendable initiatives. The design needed to be versatile and evergreen, able to fit into a wide variety of other print and digital collateral.